The Design Difference: How Knowing Your Home’s Style Can Add Up to 20% More at Resale
Most homeowners think the value of their home is tied solely to square footage, comps, or zip code.
But here’s a truth that real estate pros, investors, and top-tier designers all know:
Homes that are styled and staged with intention can sell for up to 20% more — and up to 80% faster.
(Source: National Association of Realtors, 2023 Staging Statistics)
And one of the most overlooked — yet most powerful — ways to increase your home’s perceived and actual value?
Understanding your home’s architectural style — and designing around it.
Why Design That Matches Your Home’s Style = Instant ROI
Every home tells a story.
But when the design doesn’t match the structure, that story gets lost.
- Buyers can’t emotionally connect
- Listing photos don’t pop
- Offers come in lower — or not at all
But when the design aligns with the architecture:
- Buyers immediately feel at home
- The property photographs like a magazine spread
- Bidding wars become a real possibility
Design is a multiplier.
And it starts with understanding what style your home actually is.
Common Home Styles Buyers Gravitate Toward (When Styled Right)
- Modern Farmhouse – clean lines, warm wood tones, black accents
- Coastal – light, breezy textures with layered neutrals and organic elements
- Mid-Century Modern – low-slung furniture, wood paneling, earthy palettes
- Transitional – a blend of traditional warmth and modern simplicity
- Traditional Colonial – symmetry, refined finishes, and timeless color schemes
When your staging or renovations lean into your home’s natural identity — it becomes a brand, not just a building.
What the Stats Say About Staging & Style
- 81% of buyers say staging makes it easier to visualize the property as their future home
- Staged homes sell 3–30x faster than unstaged ones in most markets
- A well-staged home can increase offers by 5% to 20%, depending on price point and market
- Professionally designed homes get more clicks, more showings, and stronger offers
(Sources: NAR, RESA, Zillow Consumer Housing Trends Report)
Real Value Isn’t Just in the Walls — It’s in the Vibe
Buyers don’t walk into a property and calculate price per square foot.
They
feel it. They imagine their life in it.
They justify paying more because of the
experience the space gives them.
And when your design tells the right story —
The one your home was built to tell —
You turn browsers into buyers.
Want to Know Your Home’s Style — and How to Design It to Sell?
Whether you’re planning to sell soon or want to invest in value-boosting improvements...
Whether you’re mid-renovation or just curious what design style fits your home...
Understanding your home’s design DNA is the key to unlocking resale ROI.
Get a Free Home Style & Value Report
As a top-producing luxury real estate firm, we don’t just help you sell —
We help you
elevate value through intentional design.
With every report, you get:
- A personalized breakdown of your home’s architectural style
- High-ROI styling strategies based on market trends
- Up-to-date property value insights backed by real data
Whether you’re exploring upgrades, curious about resale, or prepping for market —
We help you
design smarter, sell stronger, and stand out.






